Services

BVA's expertise is in identifying the tangibles and intangibles that comprise a brand's value and offering a critical, unbiased perspective on the opportunities and risks associated with investing in that brand. The focus of the work is on the time frames that matter most: the pre- and 5–6 month post-investment periods; brand/company turnaround periods; and periods of renewed marketing investment.

Our take on brand value is simple: the greater the brand value, the greater the enterprise value, period. To this end, the company's services include brand and category due diligence; valuation; competitive, market, and target distribution analysis; monetization of new revenue streams; research; marketing consultancy; and sponsorship and partnership strategy.

 

  • Brand valuation
  • Opportunity-risk assessment
  • Competitive, target and trend analysis
  • Marketing and media investment analysis
  • Interim CMO services and strategic/marketing support
  • Opportunity prioritization, sizing and budgeting
  • Strategy and resource assessment
  • Development of marketing and sales strategies
  • Market and distribution analytics, ROI measurement, tracking tool development
  • Sourcing of permanent talent and resource needs
  • Brand valuation
  • Suitor sourcing
  • Confidential information memorandum (CIM) development

1–4 Weeks
4–20 Weeks
On Demand
1–4 weeks